In effort to enhance the eyecare of Ugandans, Lapaire, the leading Pan-African eyewear brand, has joined forces with the annual Tugende Mu Kikadde "Father and Mother Edition" live concert taking place at the prestigious Kampala Serena Hotel this Saturday.
In a commitment that transcends mere business, Lapaire has been working tirelessly since 2021 alongside the Elderly Network Foundation, the sister organization of Tugende Mu Kikadde, to make a positive impact on the lives of elderly citizens across Uganda. Their endeavors have reached regions such as Mukono, Mbarara, and the bustling heart of Kampala at Nakawa.
Oliver Mwanko Wambile, the eloquent Public Relations and Communications Officer for East Africa at Lapaire Group, expressed the brand's elation at being part of this year's edition. He emphasized, "We are thrilled to be contributing to an event that not only celebrates Uganda's musical golden era but also aligns with our mission to enhance the well-being of the elderly."
Oliver during the press conference
Lapaire's involvement extends beyond the concert stage, with a track record of donating diverse items, conducting free eye tests, and organizing informative eye health workshops during their initiatives. These efforts aim to empower the elderly with knowledge about the importance of eye care as they gracefully age.
Acknowledging the cultural significance of Tugende Mu Kikadde in honoring iconic musicians from Uganda's '90s and early '20s era, Lapaire views this collaboration as a unique opportunity to connect directly with their target audience. As a Pan-African brand, they are excited to witness concert-goers not only enjoying the musical festivities but also imbibing essential knowledge about regular eye check-ups and eye care practices.
On this much-anticipated Saturday evening, Lapaire encourages attendees to don their best smiles as the brand hosts engaging activities at their booth before and during the concert. The team eagerly anticipates creating memorable moments, impacting more lives, and contributing to the enhancement of community eyesight.
As the curtains rise on this musical celebration, Lapaire stands proud, fostering a vision where joy and eye health seamlessly intertwine for the benefit of all.
