Intellectual Co, Uganda’s fastest-rising youth streetwear brand, has officially announced2025, a genre-defying fashion and music taking place on Saturday, August 9th at Millennium Park, Lugogo.
The announcement was made by David Kwera, CEO and Founder of Intellectual Co, during a press briefing held today in Kampala.
At the heart of the event is the launch of Intellectual Co’s boldest collection yet: Profound Immorality
— a raw, expressive streetwear line featuring graphic shirts, bomber jackets, hoodies, and jeans designed for the unapologetic Gen Z spirit. “Intellectual is a place to retreat for the unconventional. Profound Immorality is about being loud in thought and loud in presence,” Kwera said.
Camp Kiwaza will bring together music, fashion, and youth culture in an immersive experience built for Uganda’s new wave of creative thinkers. Headlining the event are South Africa’s amapiano giants Mellow & Sleazy, with performances from Uganda’s own Joshua Baraka and Elijah Kitaka. The stage will also feature a powerhouse DJ lineup, including Buggy, Dreadlazer, Alza, Vanns, VXFaial, Eyo Marcus, and more.
The festival is supported by major partners including NRG Radio and Fenon Records, with five additional headline sponsors set to be revealed in the coming week. Organizers promise an “unforgettable, multi-sensory experience” where music, movement, and streetwear collide.
“Camp Kiwaza isn’t just an event. It’s a platform. It’s a statement. We’re curating a space where young people can express themselves fully — from what they wear to what they listen to,” Kwera added.
The brand also revealed plans to collaborate with other local streetwear designers, who will be announced soon as part of the extended Camp Kiwaza experience.
Tickets are already on sale on USSD *252*4#. For more updates, follow @intellectualcoug on Instagram and TikTok, or contact the team at kwera@intellectualug.com.
