The concert is happening this Saturday, November 29, 2025, at Ndere Cultural Center, and the anticipation is already high with a whole battalion of brands that have teamed up to support Joshua Baraka at his Maiden Concert.
At the frontline is Bell Citrus, the new bold kid on the block, pulling up with industry giants Mirinda, NRG Radio, Ssese Nation, SafeBoda, Lobstar, and Fairway Hotel. All these players are combining forces to create a full-blown B’raka Land experience for fans.
Talent Africa boss Aly Alibhai, while hyping the partnership, said the show needed a team that truly shares one vision.
“Building ‘B’raka Land’ as a physical world for one night requires a united force. We’re proud of this coalition. On the 29th, you’re going to be amazed by what Ugandan brands can achieve together.”
From the Bell Citrus camp, Brand Manager Lillian Kansiime said Joshua’s story matches perfectly with their youthful, vibrant energy.
“He represents the very best of Ugandan creativity. This moment deserves a refreshing touch, and we’re here to make the experience complete for every fan.”
Baraka himself was visibly emotional as he thanked the brands backing him up.
“B’raka Land is about freedom, music, and community. Seeing so many major brands believe in this dream is incredible. With Bell Citrus, Mirinda, SafeBoda, Fairway Hotel and Ssese Nation riding with us, Kampala is getting a core memory. The vibe will be unmatched.”
The show promises a full Joshua Baraka experience – live performances, surprise guest artists, and an immersive world built just for the night. Kampala is clearly getting a cinematic moment.
PRESS CONFERENCE WRAP-UP!
Yesterday set the tone for what’s about to be the most unforgettable experience of the year Into the B’RAKA LAND!Aly, CEO of Talent Africa, stamped it loud and clear:
“Joshua is one of the most exciting artists coming up right now. His talent,… pic.twitter.com/rnyaaMxG5N— Talent Africa Group (@talentafrica) November 27, 2025













